The TON Blockchain team has rolled out two significant policies to enhance user engagement, combat spam, propel Telegram adoption, and boost utility for its native cryptocurrency. The move follows a policy update by Elon Musk’s social network, mandating new users to pay a nominal yearly fee to unlock access to essential features such as News Daily, posts, likes, and bookmarks.
Musk cited the necessity of combating bots and fake accounts as the primary motivation behind this move. While sparking mixed reactions among users, the policy is anticipated to foster a cleaner and more authentic user experience on the platform. However, some experts claim the move will drive more users towards Telegram.
Telegram Initiates 50% Ad Revenue Sharing via TON Blockchain
Meanwhile, Telegram founder Pavel Durov unveiled plans to share 50% of advertising revenue through the TON Blockchain, a move aimed at incentivizing users to run Telegram broadcast channels. This initiative, which went live in late February, serves as a global digital asset adoption drive, including integrating cryptocurrency into mainstream platforms.
Since implementing these policies, TON Blockchain’s native token (Toncoin) has witnessed a surge in value. The cryptocurrency reached fresh all-time highs (ATH), reflecting the growing interest and adoption of Toncoin within the crypto community. The TON Blockchain’s initiatives align with broader crypto industry trends, where platforms increasingly leverage blockchain technology to enhance user experience and incentivize adoption.
TON Introduces Memelandia Hub to Boost Meme Coin Ecosystem
Moreover, the TON Blockchain team has unveiled the Memelandia platform to support meme coin developers. Memelandia seeks to bolster the meme coin ecosystem by fostering a sustainable and active community through its incentive program.
With meme coins often flying under the radar in the crypto market, Memelandia provides a platform for these projects to gain greater recognition. Per the official announcement, the initiative features a real-time leaderboard showcasing projects based on critical metrics such as total value locked (TVL), DEX holder and trader counts, and airdrop distribution rates.
Participation in Memelandia is open to all users interested in creating their meme token, organizing presales or airdrops, and promoting their projects within the TON ecosystem, including how to leverage mini-applications on Telegram.
TON Rewards Active Meme Coin Traders
TON conducted an airdrop of Toncoin tokens worth approximately $2.19 among the most active memecoin traders on Ston.fi and DeDust exchanges to incentivize engagement. Traders who engaged in TON trading from March 4 to April 10 were qualified for token distribution.
Last month, TON developers distributed 30 million Toncoin tokens to incentivize user engagement in ecosystem projects. These initiatives aim to expand the TON user base while fostering innovation within the ecosystem.
Memelandia’s launch comes at a time when meme coins continue to capture the attention of crypto enthusiasts worldwide. TON aims to further drive the adoption of meme-based projects by providing a dedicated platform for meme coin developers.